Keiran Pedley is Director of Politics at Ipsos MORI.
There can be no doubt that Nigel Farage was one of the big political winners of 2024. His decision to lead Reform UK into the general election shaped the campaign and was a significant factor in the scale of the Conservative defeat. Reform won more than four million votes and polls suggest they have gained
The starting gun for the general election has been fired. This 2019 parliament is over and we will have a new government in Westminster in six weeks’ time. There have been many significant political inflection points this parliament. Partygate of course. The departure of Boris Johnson, Liz Truss’s brief period as Prime Minister. Arguably as
It’s no secret that the polls do not look good for the Prime Minister at the moment. The most recent Ipsos Mori political monitor, released this week, shows that seven in ten Britons are now dissatisfied with the job Boris Johnson is doing. The PM’s numbers now are similar to Theresa May’s just before she
