Dear Mary: Why aren’t I getting more Instagram ‘likes’?
Q. As a novice user of Instagram I was flattered at how quickly I gathered followers – 200 already. Many of these are old friends of 40 years or more who I never get to see, partly because my circumstances have changed – very much for the better – and I have moved out of London. Although I say it myself, I have posted 16 stunning videos, which have been viewed multiple times, but I am averaging only 12 ‘likes’ per post. Mary, how should I interpret this traffic? — M.N., Bridport, Dorset A. Unless you are selling something, and your Instagram is designed to drive commercial traffic, you should
