Make Bond great again
One of the great recurring James Bond tropes is to make it look as though 007 has actually been killed before the film’s title credits. You Only Live Twice, From Russia with Love and Skyfall all begin with Bond in a position where his demise seems inevitable. Of course, he always turns up alive. (Quite what the rest of the film would consist of if he didn’t is anyone’s guess: perhaps Moneypenny dealing with probate or M arranging one of those ghastly direct cremations.) Now, however, we may have reached a danger from which even Bond cannot wriggle out. Amazon, the company responsible for one of the biggest flops in
