When will voters really tune into the election campaign?
With just over six weeks to go to polling day, the mood of the parties is now largely determined by the opinion polls. This morning’s crop are a mixed bunch. Survation for the Mail on Sunday has a 4 point Labour lead, YouGov has Labour two ahead but Opinium has the Tories on 36% and ahead by three. What seems clear is that the Budget hasn’t had a decisive impact on the polls. Yet most Tory MPs, including those who’ve been highly critical of Osborne in the past, are happy with it. One senior backbencher told me, ‘Burnishing a reputation for responsibility is more valuable than anything else. Glitzy giveaways
