Holy Smoke

A Habsburg Archduke explains how not to be nasty on Twitter

25 min listen

In This Episode

In this week’s Holy Smoke episode Damian Thompson welcomes back Eduard Habsburg, Hungary’s Ambassador to the Holy See and also, to give him his family title, Archduke Eduard of Austria. Last year he published The Habsburg Way: 7 Rules for Turbulent Times, which offered advice on how to live a good life based on the panoramic history of his dynasty. 

One reason it was such a success is that Eduard has a cult following on X, formerly Twitter, made up of people who initially followed him because he’s a Habsburg but stayed to absorb his spiritual wisdom and good cheer. In this episode, with Damian speaking as someone who frequently gets drawn into (or starts) catfights on that platform (his words!), he asks if Eduard has any advice for struggling social media sociopaths. And he does.

Produced by Patrick Gibbons.

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