Why is Meghan launching another podcast?

In one of the many quotations spuriously attributed to Winston Churchill, the former prime minister was supposed to have said ‘success is the ability to go from failure to failure without loss of enthusiasm.’ It is a piece of advice – regardless of its origin – that the Duchess of Sussex seems to have absorbed wholesale, given the announcement that, after her short-lived and largely unloved podcast series Archetypes came to an end with Spotify, she is to return to the fray once again, this time in association with the independent company Lemonada Media.

Meghan has thrown herself into business with an organisation that describes itself as an ‘award-winning, independent, audio-first podcast network, with a mission to make life suck less.’ In a statement, the Duchess announced that ‘I’m proud to now be able to share that I am joining the brilliant team at Lemonada to continue my love of podcasting.