As polling day nears, everyone is trying to work out which way undecided voters will break. Contrary to what many predicted, Labour and Ed Miliband have had a pretty decent short campaign, although this hasn’t yet led to a polling lead. But the key question is whether Miliband is winning support from the undecided voters.
A recent poll from ComRes showed that the Labour leader isn’t viewed particularly well among this group. 28 per cent said they would want to see David Cameron run the country, compared to 16 per cent for Ed Miliband. This isn’t much of a change since before the campaign began. In March, 12 per cent of undecided voters said they would prefer to see Miliband in charge.
On personal characteristics, Cameron continues to do better than Miliband. In this ComRes poll, 40 per cent of undecided voters say the Prime Minister is the party leader who has impressed them the most in recent weeks, while Miliband is in fourth place at 32 per cent — behind Nicola Sturgeon and Nigel Farage.
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