It wasn’t until I locked eyes with a Premiership rugby player as I got out of my car at 8 a.m. that I realised I might need to up my game for drop-offs at the children’s new school. I would need to start wearing eye make-up, for starters. I should also give a little more thought to an outfit than picking up yesterday’s T-shirt and cut-off jeans from the bedroom floor – although ‘outfit’ is one of those words that makes me wince, like ‘gift’ or a ‘pop’ of colour.
Still, ‘outfits’ are what a certain type of woman around here goes in for. Among a sort of country-prep-miles-from-anywhere subset, you will find mothers trying their best to fit into what the Times has identified as the ‘Ganni Mum’ tribe.

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