How would you describe The Spectator? And how would you sell it to someone who had never read us before? Some of the most important words we write never appear in the magazine: they’re from our ten-strong marketing department. They’re now looking for a senior digital marketing exec: it’s a mid-level job to learn from and get stuck into the world’s greatest publication and join the team here in 22 Old Queen Street.
You will be …
- Looking at the emails we send to readers who don’t (yet) subscribe. How to best persuade them to sign up? Which emails work the best? Which ones to send out and when? Technology gives us a pretty good idea, and you’ll be using it to keep score.
- How to make the case for The Spectator in social media. And how to make sure our various messages are consistent, as we intend them to be.
- Dealing
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