Rory Sutherland Rory Sutherland

The Wiki Man 

A fortnightly column on technology and the web

issue 09 February 2008

Local newspapaers usually have a slightly dotty reverence for the area they serve. My own local paper recently described Winston Churchill as ‘the former Westerham resident and wartime prime-minister’.

The Evening Standard has the opposite problem in that it is a London paper which really doesn’t much like London. In fact it wants its readers to leave.

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