Kate Andrews Kate Andrews

The toxic cult of self-love

Illustration: Coral Hoeren (iStock) 
issue 18 February 2023

I used to think that the early hours of the morning were for sleeping. Sometimes they might become an extension, or at worst a hangover, from a sloppy, messy night before; a party that keeps going, a person you can’t get enough of – these are the reasons to be up at dawn.

Now I know that’s wrong, even detrimental, thinking. Those wee hours of the morning are not for spontaneity or sleep. They are for deliberate self-improvement, self-care and, above all, self-love. When the sun comes up to greet you, you should not be rising with it, but already 60 minutes through your yoga session or finishing your affirmations (‘I am strong, I am beautiful’) in the mirror. If you dare deny how wonderful you are before the rooster crows, you too have committed a cardinal sin. These are the rules in the new cult of self-love.

In retrospect, I should have seen the signs.

Get Britain's best politics newsletters

Register to get The Spectator's insight and opinion straight to your inbox. You can then read two free articles each week.

Already a subscriber? Log in

Comments

Join the debate for just $5 for 3 months

Be part of the conversation with other Spectator readers by getting your first three months for $5.

Already a subscriber? Log in