Boris and his team made a mistake by agreeing to take part in Tuesday’s BBC leadership debate. In such decisions, candidates must be absolutely ruthless. It does not matter whether one is accused of ‘running away’ if one does not take part. The only question is, ‘Will going on X improve the candidate’s chances with the relevant electorate?’ The relevant electorate in the Tory leadership campaign is 1. MPs and 2. party members. Nobody else matters, except inasmuch as wider opinions affect those who vote. Boris could easily have reached MPs without going on the BBC debate. He can less easily reach party members, but even then, he can find more suitable platforms later. When Mrs Thatcher was leader of the opposition, she was eager to debate on television with Jim Callaghan, the Labour prime minister. Gordon Reece, her spin doctor, was adamantly against it, on the grounds that ‘The dragon in shallow water is the sport of shrimps.’
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