‘Why do you lot hate Harry and Meghan so much?’ It’s a question the formerly royal couple’s supporters often ask whenever the pair trend on Twitter, as a clip of the Sussexes’ latest pronouncement, or news of their latest corporate deal, goes viral.
They think they already know the answer of course: it is sexism, racism or probably both. Meghan is a woman of colour who dares to speak out about equality and this infuriates gammons and ‘anti-woke’ commentators alike.
But the answer is actually very simple, and has nothing to do with Meghan’s skin colour or sex. Harry and Meghan are profoundly annoying. They are virtue-signalling made flesh. They are poster children for a strange new kind of ‘activism’ that manages to be cringey, preachy, narcissistic, faintly ridiculous and incredibly remunerative at the same time. And that really gets people’s backs up.
Harry and Meghan are profoundly annoying. They are virtue-signalling made flesh
Just take the announcement this week of their new deal with Procter
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