Hugo Rifkind Hugo Rifkind

The Conservatives’ real problem? It’s that the electorate now sees them as reckless

The Conservatives went into this election bereft of their usual USP. They were not a safe pair of hands

issue 17 June 2017

The opposition wants to raze your house to the ground. No, bear with me. Analogy. They say they’ll pull it down, and build a new one with, I don’t know, walls of gold, and hot and cold running unicorns. ‘You can’t trust them,’ says the government, ‘because they want to knock your house down!’ And normally, normally, this would be quite an effective message. Only this time it is delivered from inside the cab of a JCB by a government that also wants to knock down your house, and has already demolished your garden wall.

‘Honk honk!’ they’re going, on that pull-down-horn thing, with eyes gleaming like those of actual maniacs. ‘Those guys are crazy!’ they’re saying, with foam frothing from their own lips. ‘They’ll make you poorer!’ they’ll say, as the caterpillar tracks crunch over your bird table and garden gnome. And all the while, they genuinely do not understand why their message of stability is not getting across.

They don’t get it.

Comments

Join the debate for just $5 for 3 months

Be part of the conversation with other Spectator readers by getting your first three months for $5.

Already a subscriber? Log in