The birth of a one-liner

Over the past few weeks, I’ve been critical of Team Osborne’s inability to distil their economic message – and their attacks on Gordon Brown – into simple language that can sink into the public consciousness.  But, to be fair, Osborne’s just coined a fairly effective one-liner on the interest rate cut, that deserves highlighting:

“It may be a shot in the arm but it shows how sick the patient is.”

I’m sure there’ll be occasion for the shadow chancellor to wheel this one out again, in future – and not just in the case of further rate cuts.  Now all he need do is figure out some zingers which articulate the Tory reponse to the financial and economic crises.