This week’s Imagine… Jeff Koons: Diary of a Seducer (BBC1, Tuesday) began with Koons telling a slightly puzzled-looking Alan Yentob that what spinach was to Popeye, so art is to the rest of us: a way of achieving transcendence and appreciating ‘the vastness of life’. As it turned out, though, not all the claims made in the programme were quite so straightforward. Later, for example, Koons argued that ‘the only thing you really have in life is your interests and when you focus on them it takes you to a connecting place where time really kind of bends’. And even that was possibly beaten by the art dealer Jeffrey Deitch’s analysis of Koons’s early pieces featuring ready-made Hoovers: pieces in which, Deitch declared, ‘the vacuum cleaner becomes this symbol for human life’ — as far as I could work out from his explanation, because it sucks air in and is often attached to a mother.
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