Alex Massie Alex Massie

Royal Wedding Overkill

Whatever you think of Prince William and Kate Middleton – good luck to ’em says I – and the coverage of their wedding, console yourself witht the thought that it’s unlikely the British coverage, extensive and often absurd as it may be, can be anything like as ghastly or over-the-top as that provided by American television.

The cousins appear to be losing their minds. CNN, for instance, is sending 400 people to London to “cover” the nuptials. This Wall Street Journal story lays out the detail of the nonsense in all its splendid gruesomeness. It is, naturally, all unintentionally amusing:

[…] TV wedding specialists—there are a surprising number—are over the moon. “On a scale of one to 10 in big TV events, this is a 10 plus, plus,” says Kim Martin, president and general manager of WE tv and Wedding Central, cable channels reaching 76 million and 3.5 million homes, respectively.

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