Alan Judd

Reasons to be cheerful

I’m no sharpshooter but molehills aren’t mountains, and at 100 yards over open sights, when you’re standing unsupported, a slither of white plastic stuck into one looks vanishingly small along the barrel of a Winchester 30-30.

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Gavin Mortimer

Why Jaguar’s rebrand is doomed

Jaguar’s disastrous makeover has left many people wondering if it isn’t April Fool’s Day. It’s not, of course. After 89 years of success with pale, stale males, Jaguar – which is relaunching as an electric-only brand – has decided a new clientele is in order. Jaguar is gambling on attracting a younger, urban Progressive customer

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