Tom Ball

Porn power

The adult film industry has been democratised. But that hasn’t made anyone happier

issue 11 August 2018

If ever you find yourself bored and with 15 minutes to spare, I recommend looking up Pornhub’s annual report, the closest thing you will get to a statistical breakdown of the planet’s libido. Here you will discover that the average visit to Pornhub lasts nine minutes 59 seconds; that the most popular time to watch porn is a Sunday evening; and that sexual tastes for the most part tend to follow cultural lines, with English-speakers prizing lesbian material most highly, and eastern Europeans on the whole preferring anal.

There’s nothing new about porn, and humans have been trying to get their hands on it pretty much since they left the primordial soup. The novelty is in the rate of change.

In the early 2000s, the internet made every-thing freely viewable to watch on computer screens. The big shift in this decade, however, isn’t to do with how we consume porn, but how we create it.

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