Poor customer service is rife – it’s time to put consumers first

Poor customer service is endemic across swathes of British industry. It plagues some of our biggest companies and as customers we should not have to put up with it. After all, this is the UK, one of the richest countries in the world. Or am I wrong?

It’s time, I say, to stand up, be counted and shout: ‘Poor service no more. Treat us as if you care, as if we are humans.’

Now that rant is off my chest, let me tell you about a recent personal experience.

Early in August, I did the good fatherly thing by ordering a new Panasonic LED TV for my eldest son who had just moved into a flat in trendy Sheffield (he’s a fitness coach at Sheffield United Football Club). I bought it online at Currys PC World.

Matthew, my son, was excited at the prospect of watching Poldark and Victoria and I felt momentarily useful and loved.