Pravina Rudra

Politicians of Instagram: from #DishyRishi to Liz Truss

  • From Spectator Life
Image: @rishisunakmp

There is something highly amusing about the thought of a politician on Instagram. It’s like letting a University Challenge panelist loose in Victoria’s Secret. How will they know what to do amid this world of pink, sexed-up, candy floss? They might have mastered other platforms (Twitter, for example), with their fierce duels over facts. But Instagram doesn’t care for such things. Instagram wants you to be cool and curated and know your Lark from your Lo-fi. 

Instagram might not land you with death threats, the way Twitter does with MPs, nor get you deselected because of something you once liked – like Facebook – but some would argue Instagram is far more terrifying for MPs. Here’s the lowdown on which honourable members have mastered the art of the gram and who needs a little more time to evolve: 

Matt Hancock 

Hancock was never handed the easiest of batons. Attempting to deliver public health messaging about how we will all die imminently is never going to go down well on a platform where the scariest thing anyone posts is a #nomakeupselfie.

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