No wonder tourists don’t want to come to Britain

Compared with the mobs chanting against sunbathers on Tenerife or the new entry fee just to set foot in Venice, Britain’s own war on tourism may seem mild. Nevertheless, according to the World Travel and Tourism Council, the UK government is ‘sabotaging’ its own tourism industry. In 2024, it says, international visitors spent 5 per cent less in Britain than they did in 2019. The reason for this, it adds, are deliberate policy choices by the government. The end of VAT-free shopping for international visitors, a rise in air passenger duty and the new requirement for tourists to seek electronic travel authorisation – a mini visa scheme – before they travel to Britain have all contributed to the fall.

Brexit didn’t have to mean making booking a holiday in Britain a pain in the backside for EU citizens – no one on the Leave side campaigned on that policy – yet that is how the UK government has chosen to use its freedoms.