Nickelback may not be cool but they are very good at what they do

In May 2013, Rolling Stone polled its readers in an attempt to discover which band might be crowned the worst of the 1990s. The winners – or losers, depending on how you look at it – were Creed, trailed in second place by Nickelback. Eleven years on and Creed appear to have turned that status around, in America at least – Vanity Fair, Vice and Slate have noticed that they have, whisper it, become cool. And Nickelback? Well, no one’s claiming coolness for them: last year they released a documentary called Hate to Love: Nickelback, a recognition of the fact that, outside their fanbase, they are usually mentioned only as a punchline.

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They can afford to laugh about it because their fanbase has turned out to be large enough to make them very successful – they’ve spent 20 years filling arenas.