Jane Kelly

Meat-free moggies

What have our pets done to deserve vegan pet food?

issue 12 January 2019

As I write, my cats and a visitor from the next street are hammering into their food, at nearly £5 a box. Once they only ate greens to make themselves vomit, but now they relish food labelled, ‘garden fresh’, containing carrots, pumpkin and pulses, plus ‘prebiotics to aid digestion’.

I watch them eat and wonder how cats have evolved so quickly from savage carnivores into something more like middle-class ladies getting their five a day.

Not that long ago, pets were fed scraps or, if they were lucky, Spratt’s Patent Food, which provided Puss and Fido with boiled horse flesh and beef blood, sold from barrows by street urchins. Tinned food arrived from the US in 1922. It made dog poop white, something that doesn’t seem to grace our pavements now. But the days of hearty, masculine-sounding pet foods like Chum and Chappie are over. Pet food today is about dietary virtue, advertised with words such as ‘whole’, ‘nature’ and ‘holistic’ — and it’s slowly becoming about ethical virtue, too.

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