Gareth Roberts Gareth Roberts

Matt Hancock showed how Conservatives can win

He wasn’t victorious, but he proved that the British public loves to throw a spanner in the works

Matt Hancock on I'm A Celebrity...Get Me Out of Here! (Credit: ITV)

It’s somehow appropriate that Matt Hancock finished third in the 2022 series of I’m A Celebrity … Get Me Out Of Here! Third is a word that fits him neatly. Third choice. Third wheel. Third rate. Third is the ‘and you did great, too!’ of victories. The day before, Hancock had donned the brass hot pants of ‘the Bronze Bronco’ for the annual Cyclone challenge, as if bottom rung on the podium already belonged to him. 

His continued presence in the jungle – as straightforward, likeable contestants such as Charlene White and Mike Tindall, and less affable ‘characters’ like Boy George and Chris Moyles fell by the wayside – had started to rattle some of the commentariat. To be fair, these people are already fairly rattled on a good day. The comedian Emma Kennedy, who has been transformed by social media from personable supporting player to panicky crank, became convinced yesterday that a dark conspiracy was afoot by Hancock’s PR agent and a ‘betting syndicate’ to see Hancock grasp the crown of Jungle King by nefarious means.

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