The case for Ken
In last week’s issue you conducted a poll on how the public would view the Tory leadership candidates if they were better known, and concluded that ‘without the advantage of recognition, Ken Clarke would no longer be the front-runner’ (‘Clarke’s advantage fades away’). But surely what your poll actually shows is that Ken Clarke is, in fact, the only man for the job. It demonstrates both that Clarke is (leaving aside hypothetical situations) the only candidate people have heard of and how important this recognition factor is.
How is it that Labour is in its third consecutive term? The fact is that the lies, broken promises and control freakery are all ignored when the time comes to vote. What counts is Blair’s charisma and the fact that we feel we know him. No Conservative leader in recent years has made much of a dent in the average Briton’s political awareness.
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