Labour takes down Tory attack TikTok video

Another day, another gaffe. Only this time it’s the Labour party in the firing line, not so long after the launch of its brand new TikTok account. It has been live for all of four days and Starmer’s army has been busy getting to work on their latest form of social media self-promotion — posting 30 videos, gathering 75,900 followers and amassing 1.5 million likes.

But it’s not all been plain sailing for the Sir Keir’s lefty lot. Labour’s comms team seems to have gotten a little ahead of itself in its rush to take the platform by storm and there are concerns the party may have, er, broken some rather important rules in the process. Quick to mock Prime Minister Rishi Sunak’s national service plans — in which Britain’s 18-year-olds would have to either carry out a year’s work of full-time placement in the armed forces, or one weekend per month for a year volunteering in their community — the opposition party has had fun invoking a cast of characters from Cilla Black to Shrek to help batter their opponents.