How can Labour win back voters in the South East? At the 2010 general election, Labour took ten southern seats outside of London, compared to four times that in 1997. Like the Tories in the North, Ed Miliband needs to offer policies that will ease the concerns of these lost southeastern voters; to convince them Labour is once again on their side.
Miliband has tried to address the problem. The catalyst came from John Denham, who urged Miliband, as Giles Radice did with Neil Kinnock in 1992, to remember the ‘6:14 from Basingstoke’ voter and avoid using ‘north-south’ language. Instead, Denham suggested Labour should present policies that appeal across the whole country.
The Labour leader has examined the cost of living several times, a particular concern for those in the south — as the Daily Mail illustrated here. He has vowed to fight the 2015 election on this particular matter and has already advocated a living
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