Jeff Koons’s work is childish — just like us

The contrast could not have been more acute. It came the day after a press release from Christie’s New York pinged into my inbox announcing the forthcoming sale of Jeff Koons’s ‘Balloon Dog (Orange)’ on 12 November. Even by current auction-house standards, the hype was of heroic immoderation but it was the novel brazen pandering that shocked me.

It is a moot point whether Mr Koons’s monumental party balloon — sleekly engineered in high chromium stainless steel and more than three metres long and some three and a half metres high — is indeed ‘the most beloved of all contemporary sculptures’, or whether the auction itself will be a ‘landmark’ event ‘set to make history’. It is presented almost as a foregone conclusion that the sculpture, bearing an estimate of $35 million to $55 million, will eclipse not only the artist’s current auction record but also that set at Sotheby’s in May by Gerhard Richter’s ‘Domplatz, Mailand’ — $37.1