Matthew Parris is obsessed by an unsolicited app which landed on his smartphone and which, thanks to GPS tracking, is able to tell him how far he has walked in the past 24 hours. ‘I can’t stop checking, sometimes every 10 minutes, my average daily distances,’ he wrote in the Times last week. He has discovered, to his pride, that he covers an average of 3 miles a day.
I would beware that app, Matthew. There is a reason why it is free and why it sneaked itself onto your phone and it isn’t with your health in mind. It has put itself there so that advertisers can follow you around. I would be willing to bet that since it loaded itself onto your phone you have started receiving helpful emails and texts telling you all about the gorgeous pastries for sale at the bakery just up the road from where you happen to be standing, or the happy hour promotion at the pub just around the corner.
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