A video loop on the homepage of Gary Neville’s new website shows the ex-Man Utd captain turned businessman, broadcaster and now BBC Dragon’s Den star in various action poses. The clip changes at such speed it’s hard to keep up without becoming nauseous. And that’s the problem with Gary the dynamic middle-aged wannabe politician-tycoon: he makes everyone feel a bit sick. Neville is in the football stand cheering on his team, decked out in an expensive suit fielding questions from an adoring audience and zooming around Manchester in his car. He’s like a luxury watch model but the looks aren’t quite there.
‘Relentless’ is Neville’s slogan and the name of his lucrative investment business. It’s his philosophy, his mantra, and it’s plastered all over his promotional material, along with other student poster platitudes.
‘Attack the Day’
‘Success? Yes. Failure? Yes. Stop? No’.
‘Failure is a bruise, not a tattoo’
‘No excuses, no shortcuts, no regrets’.
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