James Delingpole James Delingpole

I can’t take Sugar

issue 16 June 2007

The other day I had to address a group of media students from Michigan State University on the purposes of TV criticism. I came up with about five, the last of which was: always impress on your audience what a massive waste of life almost all TV-watching is because it’s mostly rubbish, it sucks out your brain and you’re far better off with a book or the wireless.

Possibly they thought I was joking but you all know I wasn’t. It’s a variation on an argument I have every week with the Fawn over The Apprentice (BBC1, Wednesday). She thinks it’s antisocial the way I read the newspaper through the longueurs and then head for an early bath rather than wait to find out who got fired. I say, ‘Look, that programme is at least 20 minutes longer than it needs to be. The boardroom scenes, especially, are far too drawn out.

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