Tanya Gold Tanya Gold

How I became Miss World 1970

Jennifer Hosten, as Miss Grenada, attributes her success to rising early, avoiding questions about race and having a great personal hairdresser

issue 21 March 2020

‘Miss World 1970’ is the rather glorious title that Jennifer Hosten won. That was the year that the contest, then the greatest show on earth, was disrupted by feminist activists, who threw flour bombs at the host, Bob Hope. It is retrospectively called the foundation of the woman’s movement.The immediate trigger was Hope’s gag that he was happy to be in a ‘cattle market’, after which he mooed. The contest, and the protest, now dramatised in the film Misbehaviour, stars Keira Knightley — a world-class beauty — as Sally Alexander, the feminist leading the attack on the objectification of women that Miss World embodies. But cinema only slenderly knows feminism: the film Suffragette featured the equally beautiful Carey Mulligan as an oppressed laundress.

Hosten’s book is not good. It is written in the quasi-royal style of a press release put out by a semi-fictional great lady; but it is fascinating if you don’t know any successful beauty queens.

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