Donald Trump has promised the world

‘The golden age begins right now’ said the 47th President of the United States as he began his inauguration speech in the Capitol Rotunda. What followed was a 30-minute speech, during which Donald Trump stayed both on script and on message, reiterating his promise to declare a border crisis, deport foreign criminals, return America’s title of energy independence and to ramp on tariffs on foreign countries to ‘protect American workers and families’. 

Trump aides had promised that, eight years on, the President’s second swearing-in speech would be different. Gone were the days of promoting ‘American carnage’. Today, the message was to be one of unity. 

Here, the President took baby steps, his choice of tie – both red and blue tie, as to appear purple on stage – did a lot of the heavy lifting. The proudest legacy he could create, he said, would be one of a ‘peacemaker and a unifier’, promising to measure his success by ‘the wars we end and, perhaps more importantly, the wars we never get into.’