Is the ‘new normal’ here to stay? Many people assume so. Working from home will become the default, people will go on fewer holidays and business trips will become a thing of the past. I’m not convinced. In fact, while the second wave means the current restrictions won’t vanish overnight, it seems almost certain that, when Covid is finally a thing of the past, life will return to the ‘old’ pre-pandemic normal. People will be desperate to go out as much as they can, see people in person more and crave the social interactions they are currently missing out on.
Don’t believe me? Remember at the start of lockdown the popularity of Zoom quizzes and drinks. Whatever happened to those?
And there is plenty of polling, too, that shows our craving to ditch the new normal as soon as we can.
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