Dot Wordsworth

Gig economy

Gigs go back only to 1926; but jobs didn’t always mean what they do now

issue 16 July 2016

In the same song where the brilliant lyricist Ian Dury gave the world the couplet, ‘I could be a writer with a growing reputation/ I could be the ticket-man at Fulham Broadway station’, his narrator speaks of ‘first-night nerves every one-night stand’. Perhaps we are now more accustomed to one-night stand referring to a casual sexual liaison, but in the less metaphorical sense, dating from the 19th century and was later used by Bernard Shaw, it simply means a one-night musical engagement, or gig.

Gig is first recorded in 1926, in Melody Maker. By 1939 it had given rise to the modern-sounding gigster, someone who plays gigs. Now in our day, it has found a new outlet in the idea of the gig economy. The gig economy gives people one-off odd jobs. They become self-employed or freelance.

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