Cancel culture is a reflection of our society’s cowardice. The more institutions bow to the demands of an intolerant fringe, the more powerful these unrepresentative bores become.
The GB News boycott is a perfect example of this. A handful of tweeters, ginned up by the censorious hate group Stop Funding Hate, tweeted their dismay at companies advertising on the new anti-woke channel, and these firms actually listened to them. Kopparberg, IKEA, Specsavers, Octopus Energy, Grolsch, Moneysupermarket, Vodafone, Bosch and more responded like a rabbit in the headlights and pulled their ads before bothering to think of the consequences. That several of them have since tried to walk it back, following a backlash from GB News viewers, shows just how cowardly and unprincipled they are.
From Big Tech censorship to advertising boycotts, corporations are now essentially enforcers of woke conformity
So much of our illiberal woke culture would be solved by a bit of backbone, by more people refusing to lend the cancellers the moral high ground.
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