Four of Jamie Oliver’s worst moments

The policemen who guard the Downing Street guards are used to rag-tag protesters rocking up and chanting in their faces. But Friday afternoon brought with it a more well-heeled crowd than usual, as a myriad collection of 200 kids and campaigners rocked up in Whitehall to protest the government’s U-turn on the obesity strategy. 

And at the centre of this bourgeois brouhaha was of course, the familiar face of Jamie Oliver, holding aloft an ‘Eton mess’ in true twee fashion. Oliver was incandescent at Johnson’s decision, as he told the crowd beneath his own Union Jack umbrella, leading them in a chant of ‘Eton!’ to which they replied ‘mess!’ Subtlety never was his strong suit…

It seems that scrapping ‘buy-one-get-one-free’ deals in the middle of a cost-of-living crisis is now apparently a progressive cause – an irony Oliver’s many critics were keen to point out. Yet it’s not the first time the ‘naked chef’ has had his low points in public, as Mr S can only remember too well…

Food poverty

In spite of 15 years of campaigning for healthier diets, there are doubts as to whether the chef – who is worth an estimated £240 million – appreciates what life is like for those less well-off.