Zuck speaks! He’s finally responded to the Cambridge Analytica debacle. To be honest, I could have predicted almost word-for-word this evening’s statement: It wasn’t really our fault; it was mostly their fault; we’re a little bit responsible (‘front-up’ I can imagine a comms person insisting); and here are the steps we’ve taken. In fact, we’d already taken most of these steps in 2014, when all this happened. I sensed a weariness to it. He concluded his penultimate paragraph with the phrase ‘going forward’, which is usually a sign someone’s out of ideas.
Still, and I can’t quite believe I’m writing this, I almost feel sorry for Mark. He can legitimately say that most of the fault lies with Dr Kogan, aka Dr Specter (how Bond like!) who Facebook claim undertook a legit survey, but then shared with Cambridge Analytica without permission. He can legitimately say Facebook demanded it was deleted, and were promised it was.
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