Nick Cohen Nick Cohen

Evidence-based politics: the case of the incredible shrinking Tory Party

Here is something those who rely on political commentators will not have expected to see. The latest poll from TNS BMRB has the Tories down to just a quarter of the vote: CON 25% (-2), LAB 40% (+3), LD 10% (nc), UKIP 14% (-3). The Opinium/Observer online poll had LAB 38, CON 28, UKIP 17, LD 8% at the weekend. YouGov for the Sunday Times on the same day had CON 30, LAB 40, LD 11, UKIP 13. (The Tories were just 1% above their low point with firm.)

How can this be? All these polls were taken during the raging welfare debate. Commentator after commentator wrote articles assuring us that Labour was on the wrong side of public opinion, and the Tories had at last found an issue that would move the voters their way. Unanimity gripped the punditocracy. Attitudes to welfare had hardened, they said; and, indeed, they were right about that.

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