The power of editors is comically overstated. I’m struck by the number of politicians who imagine that there’s a hierarchy: that editors shape the opinions of columnists who, in turn, shape opinions of readers. The truth, I’m afraid, is that the hierarchy works in the other way. People like reading well-argued pieces with which they might disagree. Editors and writers alike serve at the pleasure of those readers. If they find writers boring, unoriginal, repetitive hectoring then they stop buying the publication and choose another. The power belongs to them – and only to them.
Good writing seeks to inform, to entertain, to make people think – but not convert anyone to a particular point of view. Anyway, writers tend not to change anyone’s opinion and I’ve never met a columnist who thinks otherwise. Readers tend to know their own minds. Editors can hire or fire columnists; steer them towards a topic (or away from one). We
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