Amid the fear and drear of cuts, and yet more cuts, Radio 3 has offered its fans an adrenaline boost by suddenly announcing a huge increase in the number of ‘live’ performances on the station.
Amid the fear and drear of cuts, and yet more cuts, Radio 3 has offered its fans an adrenaline boost by suddenly announcing a huge increase in the number of ‘live’ performances on the station. ‘It’s not about cost,’ says Roger Wright, the controller, ‘it’s about the distinctiveness of the Radio 3 brand.’ By the middle of May, he promises, Performance on 3 will be truly live every weekday evening, and not just a specially recorded concert, broadcast a few nights, or weeks later. Instead of performing to just a couple of thousand in the Barbican, say, or the Usher Hall in Edinburgh, orchestras, wind bands, quartets and soloists will have an audience of a couple of million listeners who’ll be eavesdropping free of charge on some of the best music happenings around the country.
What a brilliant ruse.
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