Can you Google human nature?

The great Google debate shows no sign of abating (see my earlier post). Some of the comparisons between the search engine company and Big Brother have been plain daft (can we please ration the use of the word “Orwellian”?). But the ever-readable Maurice Saatchi has a very interesting piece in the FT today in which he argues that the crooked timber of humanity cannot be understood by even the most sophisticated search algorithms.