Brown hits the airwaves

If you’ve had enough of Brown, stay away from television or radio tomorrow morning. No10 has been hawking him to every outlet from hospital radio upwards, and, if that’s not enough, a press conference is being organised. This is the Blair run-into-fire strategy, but I suspect it won’t work for Brown because the more he talks, the worse it gets for him. I don’t mean that as an insult, but a serious observation. Cameron’s aides take huge comfort from figures suggesting the more their man is on TV the better their ratings, while the reverse is true for Brown. This is regarded as a key factor in the Tory general election campaign: that Brown won’t be able to avoid the microphone, his worst enemy. No10 evidently believe more exposure is good. Let’s keep our eyes on the polls and see who is right.