Dot Wordsworth

Aspiration nation

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issue 30 March 2013

I still haven’t got over aspiration nation, the Chancellor’s watchword in this month’s Budget, which now seems a long time ago. Why is it so annoying?

One aspect is the rhyme. It stops short of being a repetition, like Humbert Humbert, but settles for a jingle, like Gilbert the Filbert. Another annoyance is the jamming together of two nouns.

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