April Wine Club | 5 April 2008

The budget has hit wine merchants and drinkers quite hard. Those of us who like a sophisticated slurp are paying the price for those who drink themselves senseless on Friday and Saturday nights, and turn our town centres into a hellish version of the passagio. But it is important to keep standards up. If we can’t drink as much, at least what we do drink should be worth drinking. One way to manage this is to buy wine through a company called FromVineyardsDirect.com. It’s run by an enterprising publisher, David Campbell, who relaunched Everyman Books in 1991 to the same principle — the best, but at affordable prices. His partner is Esme Johnstone, one of the founders of Majestic.

As the name implies, they buy their wines straight from the makers. By cutting out the middleman, and with minimal overheads, they are able to sell at prices about 20 per cent less than you’d expect to pay at other wine merchants, sometimes less.