Peter Jones

Ancient and Modern – 20 June 2003

A classicist draws on ancient wisdom to illuminate contemporary follies

issue 21 June 2003

A spate of books is being published to explain the many useful lessons that businessmen can learn from the great figures of the past. One of the figures is Alexander the Great. Well, yes. But then again, no.

In 334 bc, with a formidable army at his back, Alexander set out to take revenge against the might of the Persian empire for having dared to attack Greece 150 years earlier. By 331 bc he had driven the Persians out of Turkey, Syria, Palestine, Judaea and Egypt; by 330 he had conquered Iraq and Iran (the Persian homeland) and defeated the Persian king Darius. Mission accomplished? Not for Alexander. In 330

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