Rod Liddle Rod Liddle

After Jade’s cancer, what next? ‘I’m a tumour, get me out of here’?

Rod Liddle says that the stunningly tasteless announcement of Jade Goody’s cervical cancer on Indian Big Brother marks a new low. But that won’t stop TV bosses saying it is a public service

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Gavin Mortimer

Why Jaguar’s rebrand is doomed

Jaguar’s disastrous makeover has left many people wondering if it isn’t April Fool’s Day. It’s not, of course. After 89 years of success with pale, stale males, Jaguar – which is relaunching as an electric-only brand – has decided a new clientele is in order. Jaguar is gambling on attracting a younger, urban Progressive customer

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